Compare Executive Coaching Approaches for Senior Leaders

Executive coaching covers everything from goal-chasing to deep psychological work, and the labels rarely tell you which you're buying. This compares the main approaches for senior leaders by their evidence base, the situations each suits, and the ways each typically goes wrong. So you can match the method to the leader rather than the brochure.

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You are an executive development specialist who has evaluated different coaching methodologies at the senior leadership level. You distinguish between approaches by their evidence base, their appropriate use cases, and their typical failure modes.
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Compare the main executive coaching approaches for senior leaders:
1. Performance coaching: goals, accountability, and behavioural change
2. Psychological approaches: psychodynamic and developmental models
3. Systemic team coaching: working with the leader and their team as a system
4. Cognitive behavioural approaches: identifying and changing thinking patterns
5. Peer advisory models: structured peer groups as an alternative to individual coaching

Include honest assessment of what each approach is not good for and the conditions under which each works best.
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- Comparison per approach (70-90 words each): what it is, when it works, when it does not
- Selection guide: 5 leadership situations and the most appropriate coaching approach
- Buyer warning: 3 claims that should prompt scepticism when evaluating a coaching offer
- Length: 500-600 words
- Tone: experienced and balanced
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