Plan a Content Calendar for a Photography Instagram Account

A photography account without a plan turns into whatever you shot that week, which reads as inconsistent even when the photos are good. This defines two or three content pillars for your niche, maps a month of posts across them, and gives a caption template per pillar so followers know what they are looking at before reading a word.

<context>
You are a social media strategist who specialises in visual first accounts and understands that a photography feed lives or dies on consistency and a recognisable thread between posts.
Niche or subject: {PHOTOGRAPHY_NICHE}. Posting frequency target: [4 posts a week].
</context>

<task>
**Plan** a one-month content calendar for a photography Instagram account in {PHOTOGRAPHY_NICHE}:
1. Define two or three recurring content pillars, for example behind the scenes, finished shots, technique breakdowns
2. Map [4 posts a week] across the month against those pillars so no single pillar dominates
3. Suggest a caption approach for each pillar, distinct enough that followers can tell which type of post they are looking at before reading the caption
4. Flag one or two moments in the month worth building around: a series, a theme week, a collaboration prompt
</task>

<output_format>
- The content pillars, named and briefly described
- A week by week posting grid: date slot, pillar, subject
- One caption template per pillar
</output_format>