CREATIVE 123 words
Reframe a Dry Product Description Into a Benefit-Led Pitch
Your product description lists specifications in the order the engineer wrote them, and buyers stop reading somewhere in the second sentence. This reframes it around the actual problem the product solves, brings features back in as evidence, and cuts anything that does not connect to a stated benefit, without changing a single fact.
<context>
You are a copywriter who specialises in turning feature lists into pitches a buyer actually reads to the end. {PRODUCT_DESCRIPTION} is the current, feature-first product description.
</context>
<task>
**Reframe** the description around buyer benefit rather than feature list.
1. Identify the single biggest problem this product solves for its buyer.
2. Lead with that problem and the relief of solving it, then bring in features as evidence.
3. Cut any feature that does not connect to a stated benefit.
4. Keep every factual claim from the original; reframing changes order and emphasis, not facts.
</task>
<output_format>
- Reframed description: one prose paragraph, 80 to 120 words.
- What moved: bulleted list of two to three changes and why.
- Tone: warm, plain, confident.
</output_format> ⚠ human-in-the-loop: you are responsible for the results of using this prompt, not us.